Over and over, we’ve seen exhibitors spend fortunes on exhibits that didn’t meet the basic criteria offered below.
Our design team has attended hundreds of shows. This first stage analysis is essential for getting the most value out of your trade shows, and your trade show booth designs. Getting what you want is much like traveling to where you want to go - you need to define exactly what you need first. You will want to be sure that your exhibition displays and exhibition banners stand out from the crowd and capture the fleeting attention of the visitors in the process.Ĭareful planning is key. Getting noticed in a crowded exhibition hall is only easy if you have an innovative and bold trade show booth design. Several seconds can be the difference between a person merely glancing at a trade show booth while walking by it or actually approaching it to learn more about a product or service. One of the challenges is that even the very best trade show booths have a very short window of time to attract the attention of potential customers. While showing off mad design skills might be okay too, it’s important that your exhibition booth design function on some basic levels (the science part) before you add all the artistic bells and whistles. Exhibit designers sometimes try to create unique, elaborate, colorful, and (often) expensive displays that show off their design skills. Retail Displays & Corporate EnvironmentsĬreating a Design for the best trade show booths is a combination of art and science.Xclaim Fabric Table Top Pop Up Displays.
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